How Do Clothes Fade in the Wash?
When you consider the mechanics of the clothes washer, it’s no wonder garments can fade over time. During a typical wash cycle, clothes are agitated during washing, rinsing, and spinning for roughly 30 minutes. That abrasion can break down fibers, and cause pilling, which over the lifetime of the garment causes it to look more faded. Additionally, chlorine in the wash water can damage chlorine-sensitive dyes and cause colored garments to fade with multiple washings.