Product Details

Key Benefits

• touch-activated scent helps keep clothes smelling fresh

• long-lasting scent that balances sweetness with a floral bouquet

• protects fabric from stretching, fading, and fuzz

• softens fabrics

• reduces wrinkles vs. detergent alone

Videos

  •  Help keep odors out of your clothes

    How to do Laundry the Downy Way

Faqs

How do I use Ultra Downy in the wash?
Simply add Ultra Downy to your fabric softener drawer. For top-loaders, you can also add directly to your washer drum during the rinse cycle, or use the Downy Ball if you don't feel like waiting around for the rinse to begin. Go to OLV/LINK for more information!

What does the Ultra mean in Ultra Downy?
Ultra simply means it's a concentrated product, having most of the water removed (as opposed to non-concentrated formulations). Be sure to carefully follow dosage instructions on the bottles.

I love Ultra Downy! What other products should I try?
We’re so glad! You might enjoy Fresh Protect In-Wash Odor Shield: use with detergent and Ultra Downy liquid fabric conditioner for 24-hour odor neutralization—like deodorant for your clothes!

Do I need to use detergent with Ultra Downy?
Yes, for best results, use WITH detergent. Ultra Downy is a fabric conditioner that will provide your clothing with scent, softness, static reduction and protection from the laundry damage of stretching, fading and fuzz.

How is Ultra Downy different from Unstopables?

Ultra Downy is a fabric conditioner; Unstopables are long-lasting scent boosters, not conditioners. Fabric conditioners provide scent, softness, static reduction and protection from the laundry damage of stretching, fading and fuzz.

What's the difference between a fabric conditioner and a dryer sheet?
Both provide fabrics with scent, softness and fight static; however, dryer sheets are heat activated in the dryer, whereas liquid fabric softeners are more easily infused in the wash. Additionally, fabric conditioners reduce wrinkles, provide for easy ironing and protect from stretching, fading and fuzz that occur in both the wash & dry processes.


Ratings And Reviews

This area allows consumers like you to express their own opinions and comments. Downy does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed by the reviewer.

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4.76/5 (86)
93% Recommended
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*your location:
Indianapolis, IN
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08/08/17

WHY????? PLEASE BRING THIS BACK!!!

I've literally cried over this scent going away! It's the ONLY one I'll use and has been for years. Please please please bring Honey Flower back!!!

I do recommend this product

Downy

Downy The Downy Team 08/09/17

We never want to make a loyal fan cry, and we're sorry about that! Please know the decision to discontinue a product is thought out very carefully, and ongoing consumer research is taken into consideration. Your feedback is important to us and we’ll be passing it along. We’d love to help you find a new favorite scent, please call us at (800) 688-7638.

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08/02/17

bring back Cashmere Glow

Absolutely LOVE the Cashmere Glow scent! The first time I used the Cashmere Glow scent I was hooked! PLEASE BRING IT BACK! it is a wonderfully fresh scent. I also miss the unstoppables in Cashmere scent. I was hoping to see laundry detergent and dryer sheets one day. BEST ever scent!

I do recommend this product

Originally posted on

*your location:
Columbus, GA
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07/30/17

Honey Flower - Bring it Back!!

I was standing in the aisle at Target yesterday with two other ladies. We were all complaining that this scent has been discontinued. We all went to other brands to find a scent we like. Please bring it back!!

I do recommend this product

Downy

Downy The Downy Team 08/02/17

We know it’s hard to say goodbye to an old favorite, Kelli, and we’re sorry about that. Please know that the decision to discontinue a product is thought out very carefully. Your feedback is very important to us, and we’ll be sharing it with our team.