The agitation, spinning, and heat of the laundry process can damage clothes at the fiber level. But Downy Fabric Softener smooths and strengthens fibers to protect clothes from the damage of the wash, helping them maintain their shape. By smoothing fibers, Downy reduces the friction between them that causes them to break and leads to pills and fuzz. And when fibers break, colors appear duller, so using Downy also helps keep your clothes from fading.
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