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About Our Ingredients & Commitment To Transparency

Fabric care you can trust

About Our Ingredients
About Our Ingredients

Fabric care you can trust

At Downy, we’re honored to be a brand trusted by so many families around the world, and we’re always working to keep your trust. We know you may be interested in what’s in the products you use, so we want to share how our ingredients work and fill you in on the steps we take to ensure that all of our Downy products — from Liquid Fabric Conditioners to Dryer Sheets to Scent Beads to Wrinkle Release Sprays — are safe to use every day in your home (and in ours). You have many reasons to be interested in what ingredients are – and are not – in the products you use, so we’re committed to providing you with clear, accessible, and reliable ingredient information.

Our commitment to transparency

Our commitment to transparency

Downy commitment to transparency of ingredients to its consumers
  • Safety is our top priority, and the foundation for everything we do
  • We provide people with information about our products that is clear, reliable and accessible
  • We have a long history of safety & transparency, and have been sharing ingredient safety information about our products for decades
  • We’re continuing on the journey, as there is an increasing consumer desire for more information & reassurance

  • SmartLabel – Total Downy Fabric Care Portfolio now online

  • On-Pack & Online Ingredient Lists

  • Fragrance disclosures

All about Downy ingredients

Learn more about the ingredients of product by clicking on smart label

Looking for ingredients in a specific Downy product? Head to theproduct listing page, where you can choose the specific Downy product you’re interested in, and simply click on the SmartLabel® button to learn more about the ingredients in that product.

Downy eco box is made with 75% less plastic and 100% renewable wind electricity

If you’re looking for a sustainably designed product, check out theDowny Eco-Box which is made with 75% less plastic and 100% renewable wind electricity. And, if you are shopping for sensitive skin, Downy Free & Gentle is our hypoallergenic formula.

What’s in our Downy products?

All Downy products contain 2 or more of the following types of ingredients:

Conditioning agents:

Surround fabric fibers to protect against damage in the washer or dryer and provide outstanding softness. Found in: Downy and Downy WrinkleGaurd Liquid Fabric Conditioners and Dryer Sheets.

Wrinkle release agents:

Help relax fibers to reduce wrinkles in the dryer or in-wear. Found in: Downy WrinkleGuard Liquid Fabric Conditioners, Downy WrinkleGuard Fabric Conditioner Dryer Sheets, and Downy Wrinkle Releaser Spray.

Fresheners:

Perfumes and neutralizers keep clothes smelling fresh.

  • Perfumes — Perfumes give clothes a fresh, clean smell. Found in all Downy products except Downy Free & Gentle Liquid Fabric Softener and Downy Wrinkle Guard Liquid Fabric Conditioner Unscented.

  • Neutralizers — These ingredients bind to and neutralize malodor molecules to help keep clothes smelling fresh. Found in: Downy Odor Protect Liquid Fabric Deodorizers, Downy Fresh Protect In-Wash Odor Shield Scent Beads, and Downy Wrinkle Releaser Spray.

Stabilizers, Dispersants and/or PH-Adjusters:

Help make sure our products provide outstanding performance from your first to your last use. Found in all Downy products.

All Downy ingredients meet ingredient standards of national and international regulating bodies, such as the United States Environmental Protection Agency and the European Union Commission.

We Stand for Safety

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Safety Process

Safety Process

Keeping you and your family safe – our ingredient safety process

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